Ducati European Competition

As part of Ducati's partnership with the DVD & Blu-ray release of Terminator Salvation, ATOM were called upon to set up and run a multi-market promotion.

Entrants had the chance to win a Ducati Hypermotard motorcycle in a promotion that was carefully designed to meet the varying legal requirements of Germany, Spain, Belgium, Holland, Italy and the UK.

Great movies span national borders - so why shouldn't great promotions do the same?

Ducati promotion

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